Балынская Н.Р.

The purpose of the article is to improve the use of information technology in the activities of local governments (for example, the Administration of the city of Magnitogorsk). Positive assessment of the government activity by citizens depends on the efficient performance of local bodies of power. To get such positive assessment, the government should arrange for the more comfortable conditions for the population in the frames of providing state and municipal services. The most appropriate way to create such conditions in municipalities is information technologies. They help to transfer the population-authorities relations to electronic space where everyone is free to interact with a certain authority. A variety of methodological approaches, including regulatory and systemic approaches, economic, structural, functional and comparative analysis, quantitative, scoring, questioning and interviewing, have been employed in the research. The results and practical significance are determined by the task relevance and the achieved level of problem development and is to develop a conceptual framework for using the information and communication technologies with the aim to improve the management of interaction process of the state authorities and civil society institutions, businesses and citizens in communication and information environment. The scientific novelty of the research consists in the development and application of a set of conceptual provisions to use the information and communication technologies, which are the basis of virtual relations between the state and citizens, business and other public institutions.

Purpose. Conducting a study to assess the scope of children's recreation in municipalities and regions for its residents. Methods. The study is based on the methods of quantitative, scoring, questioning and interviewing. Results and practical importance. The sphere of children's recreation in the system of additional education ensures the development of demographic, investment and General economic indicators, raises the standard of living, both in the region and in the country as a whole. Scientific novelty. The attitude of residents to the system of additional education through the sphere of children's recreation as a factor of attractiveness and an indicator of the quality of life of the population is revealed.

Purpose. To identify the main concerns of the perception of the population; reveal the degree of Russians' interest in policy. Methods. Authors have analyzed the data of sociological research on problem thinking of the Russians by using ability to poll for research degree of political interest and activity of the Magnitogorsk' inhabitants. Results. In the opinion of the population there are some actual problems of city life. The article raises the problem of the low level of political interest of Magnitogorsk' residents in theme of politics and political events. The authors noted the paramount interest of the life's material aspects, its economic factors. Scientific novelty. The article presents the results of a sociological survey of the Magnitogorsk population, conducted by the authors in March, 2015, that described the basic problems of the city, the level of interest in political life of the country, the awareness about the ongoing election of deputies of the Legislative Assembly of Chelyabinsk region, Magnitogorsk City Assembly deputies, as well as the level of participation population in these political events. Also, the authors considered the main causes of low civic engagement.

Purpose. Study of features of the strategic development of small areas in modern conditions. Methods. Used traditional method of studying the causal relationships, used the method of analysis and synthesis, allowed to isolate the general and the particular in the problem of municipal development of the Chelyabinsk region, applied the method of scientific abstraction, without which it is impossible to construct an ideal model for strategic development. Results. Based on the fact that cities such as the city of Troitsk, have a unique historical development, geographical location (the border with the Republic of Kazakhstan), a non-metallic minerals, the author concludes: Troitsk -the city, do not fall under one of the classical definitions. This is not a one-industry town, not a satellite town, serving as a "residential branch" in the nearby large city, it is not the agro-town, it's not a city the center of tourism, it is not scientific, experimental or health center. Scientific novelty. Scientific novelty lies in the study of the strategic priorities of small areas on the example of a city like Troitsk. The author concludes that in the current situation it is necessary to create unified center on the adjustment strategies of socio-economic development of the municipalities in the center of the area, to bring these strategies together, developing general guidelines

Objective. To study principles of cooperation between local self-government and mass media. Methods. The author used such methods as: a traditional studying method of cause-and-effect relations, analysis and synthesis method which allowed finding out the general and the particular in the problem of cooperation between local self-government and mass media, a method of scientific abstraction which is necessary for making an ideal model of relations among various political subjects. Results. Proceeding from the available data on principles of relations between local self-government and mass media, on the basis of scientifically substantiated approaches and expert evaluation and own conclusions, the author researched the mechanism of relations between local self-government and mass media. Using the examples of traditional cooperation the author also makes a conclusion about the existing disagreement in the actions of local self-government and mass media. Scientific novelty. The author researched local self-government and mass media interaction, found out common aims and tasks towards citizens, introduced a possible program of joint actions based on brand new understanding of peculiarities in cooperation of local self-government and mass media.