Kostina Svetlana N.

The global trend of digital technologies entering every sphere of life of society, state and individual has also affected professional activities. Researchers and practitioners have developed models of new professional competencies meeting the challenges of digitalization. However, under new conditions major inconsistencies have emerged in the process of public servants professional development, first of all, arising from the digital economy competence added to the employees’ professional requirements model. The research problem is in the lack of understanding of the the public servants’ professional development in the context of digitalization. Thus, the purpose of this article is to try to analyze and systematize the specific features of professional development of public and municipal employees in the context of public administration and public relations digitalization (based on research conducted in the Sverdlovsk region). The research is based on the information society theory, the digital economy theory, the theory of social identity and socialization and competence approach. As empirical methods the authors used the method of document analysis (analysis of foreign and domestic theoretical sources), the method of questionnaire survey of current public servants of the Sverdlovsk region (while conducting a sociological survey in April - May 2020). The results of the research are the identified features of the professional development of public servants in modern conditions: no digital economy competencies included in the regulatory documents, and, as a result, no system to develop these competencies and the unwillingness of public servants to efficiently exercise their professional activities in the context of digitalization. According to the survey results of public servants of the Sverdlovsk region, they can be said to have developed part of their digital competencies and digital economy competencies. However, these competencies were developed while exercising their professional activities, often beyond the duty (the employees’ own needs), randomly (the evidence is the range of assessments on the level of competencies development). In order to increase the efficiency of public service institution and to improve the professional development level of public servants, it is necessary to develop modern professional competencies in a systematic and targeted way. The problem can be possibly solved relying on the developed models of professional competencies of public servants, corresponding to their rank, government body branch, departmental and official specifics. Continuous professional development is a modern global trend which should be taken into account in the RF public service system functioning.

The purpose of the study is to consider the main directions of digitalization of state and municipal services and their implementation at the regional level using the example of the Sverdlovsk region.
The methodological base of the study includes a systematic analysis of regulatory legal acts and official documents of the federal and regional levels (Sverdlovsk region). The information base of the study was reports on the results of monitoring the quality of the provision of regional state and municipal services conducted in the Sverdlovsk region in 2018-2021.
Research results. During the analysis, three main areas of digitalization of state and municipal services were identified: an increase in the number of services converted into electronic form; increase in the share of appeals in electronic form; improving the quality of providing services in electronic form. These areas are reflected in the federal program and regulatory legal documents, which acted as a benchmark for the digitalization of services at the regional and municipal levels. Over the past 5 years, a number of policy documents have been adopted in the Sverdlovsk region, which outline the goals of digitalization of services. As for the results of digitalization, in 2021 only 2 executive authorities and 16 municipalities of the Sverdlovsk region reached the target value of the indicator for the share of services in electronic form. For 2022, 77 municipal and 114 state services have been transferred to electronic form in the region.
Conclusions. The results of the study showed that the processes of digitalization of state and municipal services in the Sverdlovsk region are taking place in line with the federal agenda. At the same time, there is a significant differentiation between regional executive authorities, municipalities in terms of the number of services transferred to electronic form and the share of applications in electronic form. at the same time, there is a lag in the third direction of digitalization of services associated with their digital transformation and improving the quality of provision.

Purpose. Analysis of the processes of the activity of local self-government bodies in the provision of municipal services. Methods. The analysis is based on the use of the methodology of the process approach and the quality management of services. The main approach is the service life cycle model. Results. In this study, based on the provisions of the process approach, as well as quality management, reflected in Russian national standards, the main processes of local government activities related to the provision of municipal services are described in detail. Provision of municipal services is considered from the point of view of its life cycle, including the processes of design, resource provision, provision, quality control of the service. Each of the selected processes, in turn, is a fairly complex set of subprocesses of the activity of the local government. Scientific novelty. The scientific novelty consists in expanding theoretical ideas about the processes of local self-government bodies' activity in the provision of municipal services, as well as a comprehensive description of these processes.

Purpose. To do an analysis of the current state of socio-professional characteristics of municipal employees in the Sverdlovsk Region as elements of their professional identity. Methods of research. The paper is based on the results of an author's sociological survey conducted on a representative sample among municipal employees in the Sverdlovsk Region. In addition, a method of analysis the theoretical sources and official statistics was used. Results of the study. Such important components of the professional identity of municipal employees in the Sverdlovsk Region as the content of professional activity and professional image have been analysed, based on the empirical research data. It is revealed through the personal and professional qualities of employees and their value-motivational structure and self-reckoning. The analysis showed that the content of professional activities of municipal employees is characterised by a high degree of complexity, the prevalence of work with information, as well as a pronounced creative component. Modern municipal employees of the Sverdlovsk region put the knowledge of the legislation and the ability to apply the received skills in practice, as well as such personal qualities, responsibility, honesty, efficiency in self profession image. Stability and social guarantees are the most attractive factors in the image of the profession. Scientific novelty. The characteristic of the content of the professional identity of the professional identity of municipal servants of the Sverdlovsk Region is given.