FORMING A POSITIVE IMAGE OF MUNICIPAL EMPLOYEES IN THE MODERN INFORMATION INTERNET SPACE

Abstract

The purpose of this article is to study the existing problems of forming a positive image of municipal employees in the modern information Internet space Research methods : analysis and synthesis of specialized literature and publications, analysis and systematization of information posted on websites, sociological research using a questionnaire Results and practical significance : as a result of the research, the authors formulate the problems of forming a positive image of municipal employees in the modern information Internet space and suggest ways of their solution. The scientific novelty of the research lies in the scientific-theoretical and practical study of the phenomenon of the virtual image of municipal employees, previously not studied in the modern scientific literature.